Wim De Waegeneer

Strategic procurement leader with international experience in raw material sourcing, trading, commodity risk and supplier management. Proven record of leading multi-country teams, optimizing supply chains, delivering EBIT and cash. Skilled in building sustainable sourcing strategies, quality management, managing hedge/forex risks, and driving innovation across global procurement. Culturally agile, results-driven, passionate about digital and long-term value creation.

Director Sugar Sourcing Europe (Jan 2024-present)

Barry Callebaut Sourcing – Zurich, Switzerland

 Lead European sugar procurement strategy and negotiations.

 Annual spend >250 Mio.Euro or >425k Ton.

 Manage risk positions, deliver savings and ensure supply security.

 Generate and maximise trading profits, drive EBIT, DPO, and cash performance

while assuring quality and embedding sustainability.

 Lead the sugar desk team, contribute to global sourcing and trading functions.

Manager Sugar Sourcing Europe (2018-2023)

Barry Callebaut Sourcing – Zurich, Switzerland

 Oversaw end-to-end sugar procurement and contract management.

 Managed the NY11/LDN5 trading and hedging book.

 Managed forex exposure.

 Owned negotiations largest global corporate customers sugar cover.

 Managed and optimised DPO and cash performance portfolio.

 Lead cross-functional workstreams with QA and R&D to assure compliance,

realise optimisations and deliver savings.

 Raised the bar to 100% sustainable certified supply.

 Negotiated Terms & Conditions with full sugar supplier base.

Various roles and projects (2010-2018)

Barry Callebaut Sourcing – Zurich, Switzerland

 Support CPO in procurement strategy, negotiations, contract management.

 Lead the design, building and introduction SRM Salesforce Supplier Portal for

sugar, dairy, oils&fats and specialty ingredients.

 Lead project team invoice automation and payment.

 Coordinate introduction Supply Chain Finance raw materials Western Europe.

 Lead Brexit project stream for sourcing.

 Coordinated factory integrations M&A and factory closures.

 Led sustainability performance portfolio (SAI, Bonsucro, Proterra).

 Lead audits Internal Control System.

 Initiated specialty sugars sourcing (organic, fair trade, NOP).

 Established world market imports under IPR regime.

 Built group sugar market analysis.

Trade Policy Manager (2007-2010)

Barry Callebaut Belgium – Wieze, Belgium

 Directed group trade compliance, customs regimes, and export refunds.

 Secured competitive advantage chocolate, cocoa, sugar, dairy, oils&fats and

nuts through trade frameworks.

MSc, Business Administration, EHSAL Management School, Belgium (2000–2005)

MSc, Management Grande École,  KEDGE Business School, France (2005–2006)