Marketing Expert 80-100% - Zug, Schweiz - Siemens Mobility
Beschreibung
Job ID:
Company:
- Siemens Schweiz AG, Smart Infrastructure, Global Headquarters
Organization: - Smart Infrastructure
Job Family: - Marketing
Experience Level: - Experienced Professional
Full Time / Part Time: - Fulltime
Remote vs Office: - Hybrid (Remote/Office)
Contract Type: - Permanent
We make real what matters
Responsibilities
- Develop and implement comprehensive marketing plans and assets to attract potential customers and ecosystem partners for the Building X platform
- Create a compelling and consistent story that includes value propositions, unique selling points (USPs), and customer voices to raise awareness and generate sales leads
- Collaborate with product management and sales teams to identify scalable use cases across various business segments and industries
- Work closely with stakeholders to develop clear and consistent messaging, refine the value proposition, and align with the evolving capabilities of the platform
- Derive unique selling propositions based on competitive intelligence, positioning our current and future portfolio effectively for internal, crossfunctional, and ecosystem sales
- Collaborate with global communications teams to increase brand awareness and promote the Building X platform through external events, such as fairs, webinars, and thought leadership activities
Requirements:
- Extensive marketing experience in software, cloud platforms, IoT, or IT
- Minimum of 5+ years of experience in marketing or product management, preferably within the digital buildings industry
- Strong crossfunctional skills to effectively collaborate with regional stakeholders, sales teams, and clients
- Familiarity with XaaS business models is highly valuable
- Demonstrated ability for outofthebox and strategic thinking
- Degree or Master's in Engineering, Digital or Product Marketing, Business Management, or a related field with substantial experience
- Fluent in English
Who and where we are
Find out why Siemens is chosen every year as one of the most popular employers in Switzerland.
There are plenty of reasons for this, not least the exciting and in-depth insights into practical work, flexible working models providing the ideal combination of study, work and leisure, relevant networking and a host of entry opportunities at home and abroad.
Get a first impression of your new working environment and the people who could be your new work colleagues.Video Siemens in Switzerland
Homepage Siemens as an employer
Siemens is establishing mobile working as a core element of the "new normal". Wherever possible, "mobile working" is ingrained in our work culture, which promotes self-directed and location flexible work. Siemens promotes equal opportunities. Diversity enriches our company and gives us an advantage.
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