Commercial Strategy Manager - Zurich, Schweiz - Pfizer

Pfizer

Geprüftes Unternehmen

Zurich, Schweiz

vor 1 Woche

Geschrieben von:

Lena Schneider

beBee Recruiter

Beschreibung

This is what you can look forward to:

Within the Oncology business unit and its in-line and launch brands, the commercial strategy manager's main purpose is to plan, develop and implement strategic and cross-functionally aligned omnichannel brand marketing plans and programs to ensure the Oncology BU meets and exceeds its strategic business goals and financial objectives.

In this role, you will support the country brand lead for the Onco-Hematology & Biosimilars portfolio.

ROLE RESPONSIBILITIES

Responsible of brand performance and marketing spend in the assigned portfolio
Leading and executing the entire spectrum of omnichannel marketing activities with a strong focus on digital capabilities and materials
Support launch planning and execution for a key asset
Planning and managing the customerfocused omnichannel journey
Define customer facing activities in close collaboration with the field force in alignment with customer needs
Localization of global brand strategies
Develop short, medium

- and long-term market and sales forecasts for the assigned products

Perform market and competitor analysis
Crossfunctional collaboration at local and global level in a hybrid work model for various activities
Develop deep knowledge of market dynamics, needs and opportunities for the assigned brands
Support training of field force
Participate in relevant national/international conferences and ad boards
Work with Oncology Lead for consistency and alignment of operational activities with other brands

What you offer:

University degree in Science, Health Sciences or Business/Economics
23 years experience in similar role (oncology and/or hematooncology experience considered a plus)
Excellent technical marketing skills and digital mindset (market/product/customer needs analysis, SWOT analyses, creation of competitive strategies, objectives, action plan, KPIs definition and monitoring)
Good Financial/Business/Forecasting analysis skills
Ability to manage complexity (across brand, functions, cultures) and lead without authority in a highly matrixed working environment
Excellent project management, time management and organizational skills
Strong communication skills, ability to communicate complex content
Excellent verbal and written communication skills: Fluent in German and English, French desirable

What we offer:

An attractive overall employment package (compensation, vacation, pension) in a worldleading company
An exciting, fastpaced working environment
Friendly, open and collaborative company culture
Being part of a local as well as an interdisciplinary team
Flexible working hours
Opportunities to engage in social projects
Companypaid health activity program
Great growth

- and development opportunities

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