Communications Manager - Luzern, Schweiz - MSD

MSD

Geprüftes Unternehmen

Luzern, Schweiz

vor 1 Woche

Geschrieben von:

Lena Schneider

beBee Recruiter

Beschreibung

The purpose of our External Affairs & Market Access Team is to ensure broad and equal access to our innovative medicines and vaccines.

This is achieved at individual medical accounts (Key Account Management), by ensuring reimbursement for our drugs and vaccines (Market Access) and on the long-term by addressing legislative and regulatory issues (Policy) that promote and protect the discovery of innovative medicine.

All these activities are asking for strong internal and external communication that supports the achievement of our goals and positions our company as a trustful and competent partner for our stakeholders.

This position within the Communications Team supports the overarching corporate goals:

To enhance our reputation, credibility and visibility as a leading company and healthcare partner.
To position us among the relevant stakeholders as a leading research & developmentoriented healthcare company and a responsible local player.
To support and strengthen the identity and corporate culture through internal communication.
To support disease and brand specific communication efforts by our Business Units.

The primary activities include but are not limited to:

Internal and external communications:

Participation in the development and implementation of a comprehensive communication strategy for our company in Switzerland
Creation of communication materials such as press releases, media kits and presentations
Supporting the development and maintenance of media contacts and promoting positive media coverage of the company
Managing the corporate website and other digital communication channels.
Organizing press conferences, events and other communication activities
Assisting in the creation of internal communication guidelines and processes

Online Communications:

Website:

Overseeing and executing the revamp of company corporate website including the content
Execute SEOproject our website
Statistics/Monitoring

Intranet:

Develop local specific content for the Swiss Intranet and managing updates (e.g. articles, videos, internal announcements, memos)
Implement and conduct trainings
Statistics/Monitoring

Digital Innovation and Social Media:

Planning and execution of the Social Media Plan
Execution of regular posts
Expand the company's Social Media presence in other channels (e.g. facebook etc.)
Crosscollaboration with Global Social Media Team and Swiss BU's to get insights and content
Develop an 'ambassador program' for LT members
Own and further develop company internal communication channels

Additional tasks:

Daily monitoring of shared inboxes and responding to media inquiries
Act as an ambassador in ensuring brand consistency (CI/CD)
Project Support for various Corporate Volunteering initiatives
Support organization and moderation of internal company events

Educational Qualifications:

Bachelor's degree in Communications, Public Relations, Journalism, Marketing or related field
Languages:

Fluent in German (native speaker preferred) / Fluent in English (oral and written) /Other languages are a plus, especially French and Italian

Visual graphic design skills
Experience in using social media channels and digital tools

Required Experience and Skills:

Minimum 5 years of related communications experience
Demonstrates good understanding of the healthcare environment, including the business and regulatory environment in which company competes and communicates
Team player, collaborative spirit, ability to succeed in a fastpaced, highvisibility environment.
Strong writing, editing and verbal communications skills; strong proficiency in spoken and written English.
Effectively collaborates with and communicates across multiple matrixed teams with diverse cultures and backgrounds.
A curiosity and passion for public health and improving access to healthcare among underserved populations.

THE COMPANY
Our company has had a presence in Switzerland since 1963. With a regional office and manufacturing/packaging facility, Lucerne is considered the center of operations. Approximately 1,000 people work collaboratively at the four Lucerne locations (Tribschenstrasse, Citybay, Schachen and Kriens).

A fifth location has been established in Zurich, aimed at accelerating the development and commercialization of many of our company's medicines and vaccines, which supports our mission to save and improve lives around the world.

We are proud to be certified as a "Top Employer Switzerland" and "Top Employer Europe" showing the company's commitment to our employees and the community around us.

CITYBAY, LUCERNE
The Switzerland Head Office of our company's Swiss Subsidiary is based in Lucerne's city center. Located in the heart of the city, employees work collaboratively across many departments including commercial, market access, medical affairs, clinical research, regulatory af