PR & Social Media Manager Strellson - Kreuzlingen

Become fan of your job. · PR & Social Media Manager Strellson · Kreuzlingen · fulltime 100% · Marketing/ Communication · Yes it is EXCITING - to work with us. We are people with Emotion and passion who strive for eXcellent results, driven by suCess and Independent thinking, intri ...

Jobbeschreibung

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PR & Social Media Manager Strellson

Kreuzlingen

fulltime 100%

Marketing/ Communication

Yes it is EXCITING - to work with us.

We are people with Emotion and passion who strive for eXcellent results, driven by suCess and Independent thinking, intrinsically motivated.

We work successfully in a Team, always looking for Innovative ideas in order to statisfy our coNsumers at the highest level, and we are not afraid also to show a healthy dose of Guts in our daily work.

This is what we and our three successful brands JOOP, Strellson and windsor. stand for.

We are looking for employees who will actively shape the future of the HOLY FASHION GROUP, so apply now as

PR & Social Media Manager Strellson

In this exciting and varied position, you will be equally responsible for the strategic development of social media channels and PR work for the Strellson brand.

You will work closely with the Head of Marketing and make a significant contribution to holistic brand communication across digital channels, media, and collaborations.

The focus of this role is on planning, management, coordination, and performance monitoring—not on operational content production.

Your responsibilities

Social Media (Instagram, TikTok, LinkedIn, YouTube, Facebook, X)

Developing and refining Strellson's social media strategy in close consultation with the Head of Marketing
Planning and maintaining the social media editorial plan in consultation with other departments
Planning, coordinating, and publishing social media content for all channels (feeds, stories, etc., including captions) in collaboration with internal and external content creators, photographers, and agencies
Organizing and managing social media collaborations for Instagram and TikTok in accordance with the marketing theme plan (including shipping of goods)
Designing and implementing competitions and challenges in collaboration with external partners
Managing and coordinating external agencies in the area of social media advertising
Maintaining the influencer distribution list and developing, implementing, and managing influencer collaborations
Creating regular reports on the performance of social media channels, including evaluation of larger projects and collaborations
Daily community management, including message and complaint management
Invoice approvals via SAP and cost center responsibility

Press Relations

Writing press releases on collections, new products, and brand-related topics
Actively positioning the Strellson brand in relevant trade and lifestyle media
Maintaining ongoing communication with the press regarding collections, sample requests, and licensing issues
Management and coordination of the PR agency network (DACH, Netherlands, etc.)
Development and implementation of seasonal PR topic planning in coordination with marketing, social media, and collection cycles
Monitoring, evaluation, and reporting of PR activities, including clippings, as well as derivation of learnings and recommendations for action

Media

Media planning and ad placement (print, OOH) in consultation with the Head of Marketing

Required Experience And Skills

Completed training or degree in business administration, fashion management, communication sciences, marketing, or public relations
Initial to several years of professional experience in social media and/or PR, ideally in the fashion, textile, or clothing industry, in the beauty, lifestyle, or PR agency environment
In-depth understanding of brand communication, media relations, influencer relations, and press relations
Strong interest in digital trends, social media, and relevant topics in the PR and media environment
Confident sense of tone, storytelling, and target group-oriented communication in social media and PR
Experience in managing and coordinating content production, agencies, and creators; no operational content production required
Strong team spirit and excellent communication and organizational skills in dealing with internal interfaces, agencies, and media partners
Independent, structured way of working, assertiveness, and experience in dealing with external service providers and PR partners
Very good written and verbal communication skills in German and English
Confident use of common MS Office applications (PowerPoint, Excel, etc.); experience with PR or social media tools is an advantage

Our Benefits:
Our employees are essential to the success of our brands and our organization. We take a 360 degree approach to strengthen the social well-being and physical health of our employees.


See our benefits below:
Kidsroom

We want our employees to get the best possible support at all stages of their lives, which is why a parent-child office is available to provide optimal care for their children in the event of childcare emergencies.

Events

We use events to celebrate successes together with employees from all departments.

Parking lots

All employees have the possibility to use a free parking lot directly at the headquarters.

Clean eating / employee restaurant

In our employee restaurant HOME, we focus on Clean Eating and offer a diverse range of fresh and healthy dishes every day.

Employee discounts

In our stores and outlets, all employees receive discounts on the high-quality products of our brands.

Good connection to public transport

Due to the central location there is a very good connection to public transport.

Comprehensive onboarding

Through various onboarding measures, such as our HFG College, an induction plan and mentoring program, we ensure the optimal integration of our new employees.

Working from home

On up to two days per week, our employees have the opportunity to work from home.

Dogs

If the supervisor as well as the colleagues agree, our employees are allowed to bring their dog to the workplace.

Trainings

Job-specific as well as general training and courses can be used by employees for optimal further development.

Thirteenth salary

In addition to the monthly salary, you will receive a thirteenth salary.

Relocation / Company apartment

We support new employees in finding suitable housing as part of the onboarding process.

Heidi

With our company-owned sports boat "Heidi", our employees can go wakeboarding or waterskiing on Lake Constance together with their colleagues.

Family and Profession

In 2017, the HOLY FASHION GROUP was the first Swiss fashion company to be awarded the rating "Family&Profession".

Apply now

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