Global Product Manager Regenerative Solutions - Basel, Schweiz - Straumann Group
Beschreibung
Job Purpose
As our new Global Product Manager Biomaterials, you will be a part of our highly motivated, commercially driven and scientifically top-notch team of six.
In this exciting and versatile role, you will have the ownership for commercially leading the coordination, implementation, execution, control and completion of new product development projects.
Furthermore, and in close cooperation with Regional Marketing, Regulatory Affairs and Operations, you will be playing a crucial part in identifying business opportunities, driving worldwide market introductions of existing and new products and ensuring smooth phase out of end-of-life products.
Main Tasks and Responsibilities
- Ensure global launch readiness across all aspects for limited and full market release, e.g. regulatory approval, product availability, promotion material content, "green light" on local launch readiness
- Oversee and support local product managers during local launch (define requirements for local launch readiness, i.e. checklist)
- Identify, collect and assess user needs: transform into Product Requirement Documentation
- Develop detailed Marketing Plans, tailoring messaging towards local Dentist/Regenerative customer groups (e.g. segment market and customer groups, determine product definition and positioning (USP/value proposition), set pricing
- ASP/list price/floor price, develop promotional concept & mix)
- Define MarCom and training/education strategy and develop material/content for franchise (define MarCom brief, develop content for key document e.g. sales binder, define requirements for promotional material e.g. CA briefing, training/education material)
- Proactively monitor performance (sales, gross margin), seek counteractions quickly to address performance gaps
- Track market and competitors and provide indepth market, industry and competitive analysis
- Develop content for product collaterals and work with the MarCom team to develop innovative promotional programs
- Develop product promotion strategy by means of clinical results and key opinion leader placements
Profile:
Education & Experiences
- Higher education (Master or PhD) in natural sciences like e.g. engineering, biomedical engineering, biotechnology, medical technology, or alike.
- 35 years' experience in product management in a highly regulated environment, preferably in the medical device industry; ideally in the regenerative / biomaterials area. We are also open for highly motivated graduates who are willing to develop into this product management role.
- Additional education in business administration or marketing is a plus
- Creativity and storytelling capabilities is a must
- Strong analytical skills and result orientation, broad intellectual curiosity and general interest
- Additional sales or project management experience is a plus
- Fluent in English is a must; any further languages are certainly an asset
- High affinity to technology & science
- Energetic, straightforward and performancedriven professional with entrepreneurial spirit
- Comfort in working within a dynamic, global business environment is a must
- Multinational minded individual who values diversity & thrives in a fastpaced environment
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Employment Type:
Full Time
Alternative Locations:
Switzerland : Basel
Travel Percentage:0 - 30%
Requisition ID:8518
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