Content & Communication Manager lausanne / Geneva - Geneve, Schweiz - Taurus SA

Taurus SA

Geprüftes Unternehmen

Geneve, Schweiz

vor 1 Woche

Geschrieben von:

Lena Schneider

beBee Recruiter

Beschreibung

Do you want to be part of a new entrepreneurial adventure and help build the next global FinTech, then we might just have the job for you.

Taurus is the European leading digital asset infrastructure provider for banks, corporates and private companies. Using blockchain technology, its platform covers cryptocurrencies, tokenized securities, tokenized assets (such as NFTs), digital currencies, and stable coins.

We are looking for ambitious and driven individuals to support our fast global growth.

Our Marketing team mission is to grow brand awareness and revenue through inbound and outbound channels: social media, PR, events, content, search, paid marketing, mail marketing, partnerships, referral

As the Content and communication manager, you will be in charge of content creation, its distribution, and its performance measurement as well as our internal and external communication.

You will report to the CMO and work closely with the head of demand generation and our senior leadership.

Tasks

Lead content marketing activities covering content strategy, content creation, content distribution, content measurement
Accelerate content creation through editorial, videos and audios working with the relevant internal and external stakeholders (incl. tech writers management)
Own and drive a strategic editorial calendar focused on driving highquality leads using white papers, case studies, demos, videos, blog, and other interactive content across each client segment (financial institutions, large brands, private companies)
Manage and refine the production, design, and editorial process to create a content machine that runs efficiently and develops highquality assets.
Distribute content on our proprietary channels (social media, blog, website, newsletters) and 3rd party
Continuously improve the performance of your content by analyzing metrics and taking action to improve content strategy working with Demand Generation
Design & execute integrated marketing campaigns, continously finetune brand vis. ID across touchpoints. Extremely creative and nimble mindset, not satisfied with previous campaigns or sameness, but building consistent brand design vision that sets the standard for the space
Support on corporate branding (internal & external)
Source, onboard, and achieve great impact from selected contractors and agencies
Lead & coordinate events strategy (including webinars and physical events) to continuously support pipeline generation
Support on PR & Comms
Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, content, and video assets.
Track budget & spending with quarterly reporting

Requirements: