Global Associate Brand Manager - Kaiseraugst, Schweiz - DSM

DSM

Geprüftes Unternehmen

Kaiseraugst, Schweiz

vor 2 Wochen

Geschrieben von:

Lena Schneider

beBee Recruiter

Beschreibung

Bring your passion. Build the future.

What you'll do

Within our i-Health business, you will drive brand profitability and sales through supporting the development of the 3-year global innovation pipeline / new product launches, as well as brand strategies, marketing plans, packaging, and promotional programs.

Your key responsibilities
Global Innovation

Support Director of Innovation in research & development of 3year new product pipeline to maintain consistent pipeline of growth initiatives in the brand portfolio (i.e. line extensions, new products, etc.)
Partner with Consumer Insights, R&D, regulatory & operations to contribute to claims development / product improvements and ensure packaging & marketing materials meet guidelines
Research and anticipate category and market trends to refine and validate pipeline assumptions, including solid analyses that support overall brand recommendations
Partner with project management team on timeline deliverables to commercialize for launch incl. PrePIF/CERF development, artwork job starts, etc.
Regional Market Initiative Deployment:
Lead development of New Product Bundle Books
Lead customer service trainings of new items
Ensure sales & marketing tools are continuously updated with new item information.

Global Brand Management

Support all strategic activities that drive the brand objectives including annual planning, advertising development and packaging.
Lead Business Analyses to support the overall global brand team
Engage with regions to understand category, competitive & brand performance including drivers and necessary actions
Develop & update competitive analyses partnering with regional teams for countryspecific insights
Contribute to the development of brand experience toolkit & brand book/style guide.

Global Marketing Budget Management

Support the Brand director / Sr. Manager to manage P&L to deliver planned sales and profit, through monthly tracking and forecasting of annual marketing budget spend with Finance
Includes submitting PO Requisitions and tracking vendor invoices / payments.

We bring

An inclusive and multicultural team with respect for everyone
Diverse employees who aren't afraid to think outside of the box
A possibility to join a global and cross functional team
The encouragement you need to develop and achieve the goals you set
Drive to deliver on our goals for people, planet, and profit.

You bring

MBA degree with 6 years minimum Consumer Packaged Goods brand, marketing experience
Experience in global marketing / international marketing preferred
Demonstrated knowledge and understanding of brand management/marketing
Budgeting, forecasting, and analytical skills leveraging 3rd party data required
Broad knowledge of industry, indepth knowledge of CPG products, packaging, and competitive marketplace
Demonstrated analytical ability. Experience with market research techniques and interfacing with marketing agencies
Solid written and verbal communication skills
Required travel of up to 10% to attend consumer research/focus groups.

About our team

i-Health, DSM Nutritional Products - is a global consumer health and wellness company with main offices located in Cromwell, Connecticut - USA.

We develop, market, and distribute branded products that support health and wellness.

We are found in most major mass, club, drug, grocery, and specialty stores in the United States; and are currently expanding internationally.

Our dedication to quality is a commitment solidly backed by quality ingredients, stringent quality control measures and continuous improvement through research and innovation.

We believe in best-in-class formulations and rely on strong science to support our brands.

How to apply

Royal DSM is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, status as a qualified individual with a disability, or any other characteristic protected by law.