
Lea Deriquehem
Brand manager - spirits & consumer goods
Marketing / Werbung / Öffentlichkeitsarbeit
Über Lea Deriquehem:
I am a 2021 graduate of EDHEC Business School, in Business Management. I have +3 years experiences experiences in Marketing in retail and wine and premium spirits sectors.
Passionate, creative, and with a strong work ethic, I am now seeking for new challenges and opportunities in Switzerland.
Erfahrung
I have 3+years of experience in marketing especially in premium spirits & retail consumer goods with 2 different experiences :
- Brand manager at MHD for the French market : brand management missions with annual plans for multichannel, so from activation projects, media plan to business analysis
- International brand manager at Rémy Martin in the Global team for premium products : having strategic long term vision and learning how to adapt to various markets (China, USA), while delivering international projects linked to product development or new brand/communication platform.
Bildung
EDHEC business school - Master in Business Management & Marketing, while undergoing a thesis on The future expectations of Chinese consumers redefine festive Cognac offers” with 1st class honours